The brief
j5create needed a 50’ × 70’ island at CES 2024 that put its latest technology in visitors’ hands through live product demonstrations, with room for meetings alongside the product.
The concept
The plan used a restrained material palette, guided product tables, and a central brand wall to create a clear route from discovery to consultation.
The plan
We mapped staff flow, visitor dwell time, and storage needs before finalizing the build, keeping the final footprint open without sacrificing function.
Fabrication
Fabrication focused on durable counters, crisp graphics, and repeatable wall panels that could survive freight, setup, show traffic, and storage.
Installation
The booth was installed with the product demo stations in mind, keeping front-of-house elements protected until the final cleaning pass.
